The Coronavirus pandemic is having a profound impact on supermarkets, pharmacies and restaurants & bars; the places where retail staff and merchandisers work to make sure that those shopping around them have a full selection of well presented products to choose from. So how are FMCG and Pharma companies planning to succeed as this new reality unfolds?
To find out we asked Neil Preddy, a research expert and former Nielsen executive, to speak to CEOs and senior sales leaders from 12 companies across Europe. During this webinar, he will showcase how industry leaders are thinking beyond simply reacting to the crisis and how they are seriously working on re-engineering their sales teams and accelerating a more data driven and systematic approach to in-store execution.