perfect store

Perfect Store

Ensure an ideal shopper experience for your brand in every single store: with BeMyEye, you can now track and act upon all the metrics that you use to define your ‘Perfect Store’

More than 70%

Of consumers make a purchase decision at the shelf

More than 52%

Of stores are not compliant to Perfect Store standards


sales lost due to preventable execution issues

It's time to finally master your in-store execution

You rightly put time and efforts in defining the standards for your products in stores – availability, visibility, promotions, recommendations, etc. We now give you the ability to monitor all of them – and, by doing so, to better understand what your ‘Perfect Store‘ looks like – and to take action whenever an issue is detected. 

out of stock

On-shelf availability

If you want to increase your sell-out, your first priorities must be to ensure your products’ availability and to monitor stock issues – especially at peak trading time. Most brands are far from doing it properly: for instance, more than $164 Billion are lost in sales every year in EMEA only due to out-of-stocks. 

What we track:
– SKU presence
– Out-of-Stock
– Stock levels by threshold
– Stock levels at peak time

On-shelf visibility

Optimizing the visibility of your products is a key battle for brands: you need to need to understand both if everything is set according to your plans, which is rarely the case – for instance, less than 50% of shelves are compliant with planograms – and if they perform well against the competition.

What we track:
– Number of facings
– Share of Shelf
– Planogram compliance
– Assortment compliance
– Display layout (vertical, horizontal, brand block, etc.)
– Hand & Eye level, Shelf number
– Price
– Competitors data 

on shelf visibility
promo compliance

Promotional compliance

As other CPGs, you may spend anywhere up to 20% of your revenue on promotions, hoping that it will significantly increase your sales. But, as 59% of manufacturers worldwide, you may actually report losing money on them: if you want your promotions to be effective, you need to monitor their execution better and understand what is not working.

What we track:
– Display presence
– Location in store
– Number of displays
– Promo OSA & Stock level
– Presence of competitor SKUs in display
– Presence of POS elements
– Share of extra displays
– Promo price

Brand recommendation

In some retail channels – pharmacies, consumer electronics stores, specialty stores, etc. -, the recommendation by the store’s staff drives up to 65% of purchase decisions. So if you operate in these, tracking and securing their opinion has to be what’s most essential for you.

What we track:
– 1st recommended brand
– Prompted recommendation
– Reasons why
– 2nd recommendation
– Quality of recommendation
– Other Mystery Shopping KPIs

image assortment

our difference



A traffic light system that will guide you to the next best action



First-class data processing tech - up to 98% IR accuracy

customer service


A team of CSMs dedicated to solving your business problems

Ready to track and improve the execution of
your 'Perfect Store'?

Want to see the magic in action?

Click here to have a look at our products:

two people looking at a laptop