[November update] BeMyEye has asked Neil Preddy – a research expert and former Nielsen executive – to conduct a study on the impact of the current Covid-19 crisis on in-store execution. Our first version published in June has proved a solid foundation for him to refine his conclusions in this second edition, which considers the ongoing changes in retail.
BeMyEye has put together a comprehensive handbook of relevant data sources and technologies for retail execution
We have conducted an in-depth analysis of the main in-store KPIs that drive growth within the Dry Pet Food category. We have revealed the brand recommendation rate by the retail staff, on-shelf presence and promotional materials presence across 6 European countries, covering both specialised Pet Stores and Modern Trade channels.
We checked the brand recommendation rates and promo materials presence of Tobacco Heating Products (THP) and E-cigarette brands across 6 European Countries.
Find out the results of our Summer Price Promotions study across the European modern trade in 3 categories – Soft Drinks, Energy drinks & Beer.
Revealing the in-store products availability and POSM conditions of gaming accessories in more than 50 gaming stores across the UK.
In association with Nicholas Hall, we provided an in-depth exploration of the most recommended Lower Gastrointestinal brands by pharmacists across Europe.
We surveyed our Eyes about their consuming and spending habits over the Easter period in the UK, Italy and France
Highlighting the most recommended Cold & Flu brands by pharmacists across 9 European countries.
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