Our latest Reports

Why in-store execution has changed forever – and what you need to do to succeed

[November update] BeMyEye has asked Neil Preddy – a research expert and former Nielsen executive – to conduct a study on the impact of the current Covid-19 crisis on in-store execution. Our first version published in June has proved a solid foundation for him to refine his conclusions in this second edition, which considers the ongoing changes in retail.

Dry Pet Food Report Cover

Dry Pet Food European Report – 2020

We have conducted an in-depth analysis of the main in-store KPIs that drive growth within the Dry Pet Food category. We have revealed the brand recommendation rate by the retail staff, on-shelf presence and promotional materials presence across 6 European countries, covering both specialised Pet Stores and Modern Trade channels.

summer price promotions case study

Drinks Summer Price Promotions study

Find out the results of our Summer Price Promotions study across the European modern trade in 3 categories – Soft Drinks, Energy drinks & Beer.

gaming accessories trade statistics report

Gaming accessories

Revealing the in-store products availability and POSM conditions of gaming accessories in more than 50 gaming stores across the UK.

easter consuming habits report

Easter consumer survey

We surveyed our Eyes about their consuming and spending habits over the Easter period in the UK, Italy and France

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