We are the FMCG experts
We help CPG companies to get their Perfect Store execution metrics across any type of channel and format, by providing a real-time in-store data to gain unprecedented insights into on-shelf availability, visibility and promo performance.
164 Billion
Are lost in sales every year, in EMEA, due to out-of-stocks
20,000+
Launches of new products in 2008-2013, but 85% failed and stole spaces
55%
of in-store promotions in Europe, are non-compliant with join-business plan
70%
of consumers make a purchase decision at the shelf
Make your Perfect Store Execution happen
Through our advanced AI-based algorithms, we provide not only real-time data about on-shelf availability, visibility and effectiveness of in-store promotions, but we also give you actionable insights on what are the best next actions for each of your field reps to drive the Perfect Store Execution.
On-shelf Availability
- Presence
- Assortment compliance
- Out-of-Stock (OOS)
- Peak Trading OOS(PTOOS)
- Almost OOS (AOOS)
On-Shelf Visibility
- Number of facings
- Share of Shelf (SoS)
- Planogram compliance
- Display layout (vertical, horizontal, brand block, etc.)
- Shelf level
- Price
Promo compliance
- Promo compliance
- Share of total display
- NPI launch
- Promo stock levels
- Promo price
- Location in store
Identify and fix execution issues - in real-time
BeMyEye drives improved PS performance by making the right data actionable – by the right person, at the right time, in the right store.
Through our Retail Execution Cockpit sales managers can get a comprehensive and intuitive view of the performance of their brand, as well as their field sales teams, across countries, regions, chains, drilling down to the single-store level.
Our Field Compass will show your reps where corrective actions are needed, in order to fix execution issues and improve availability level, visibility and promo compliance issues – in real-time.
Enabling the Lean Go-To-Market strategy
Our data dramatically increase the efficiency of your sales team, by allowing your reps to prioritise their retail execution activities, being 100% focused on selling.
We give you the opportunity to stop burdening your reps with data collection tasks and we allow them to constantly focus on what matters, taking corrective actions only across those supermarkets that require attention and get the greatest ROI.
our difference
A turnkey Solution
We collect, process, analyse and deliver data in the way you need
Real-Time, Certified data
We ensure 100% data accuracy in the insight we create
100% Human support
Our Client Services team is dedicated to flawless delivery for each client
What our clients achieve:
up to +40% visibility of stores
up to +60% improvement in field forces ROI
Uo to -100% reduction of "wasted" in-store visits
“We’ve managed to monitor the Perfect Store compliance On and Off the shelves, allowing our field forces to take real-time corrective actions where needed.”
Guillaume Roy
Sales Accelerator & Capability Director at Royal Canin
Want to read more about what we do for Royal Canin?
Want to see the magic
in action?
We can show you how it works via a 15 minute video-call
