Will CPGs reap the benefits of an offline retail boom this holiday season?
Planograms are a pivotal part of any CPG’s retail execution strategy. If done right, they can directly lead to a boost in growth and revenue for the entire brand. But what is it about them that makes them so important?
The Category Manager is be an integral part of the success of any service or product in retail, so what exactly do they do?
Not all image recognition technology is made equal – especially in the world of retail.
The wait is over: field teams can now use real-time image recognition to improve total retail execution in stores.
Wake up CPGs – the future is now! Here’s three retail technologies that are going to change the way your field teams work forever.
Image recognition is purpose built to improve the way CPGs manage their retail execution, but with so much focus on its positive features, is there anything it can’t do?
Sales representatives have one main job – and the clue is in the name. But when store audits take up most of their time, how can they be selling to the best of their abilities? Enter image recognition: the tool that make CPG sales more efficient at every level.
Everyone’s talking about the use of image recognition in retail execution these days, but what exactly is it? Here are the basics that every CPG needs to know about this game-changing technology.